雅思英语作文范文:广告的利与弊

英语作文    发布时间:2024-12-19  
划词翻译

广告的利与弊

Topic:

Some people think that advertisements should be restricted. Do you agree or disagree?

英语范文

Everywhere, and almost at any time, we find ourselves surrounded by all kinds of advertisements. Some people suggest that the government should impose restrictions on advertisements. But on the other hand, there are also many people who strongly advocate that advertisements should not be restricted.

It is quite easy to find reasons for attacking advertising. First, it is extremely costly to put up an advertisement. TV advertising, for instance, costs more than 100,000 Yuan RMB per minute during prime time and this cost must eventually be paid by the consumers. Second, Advertisements are misleading and cheating. It is because advertisements have powerful influence that the profiteer often tricks the public by them. In addition, surplus advertisements have interfered in people's normal life. Every ten minutes a television program will be interrupted by commercials for a couple of minutes, which ruins good movies and exciting television shows.

However, other people also argue in defense of advertising. In the first place, it has a valuable informative function, helping potential customers know about the characteristics and prices of products or where they can buy a particular product cheaply. In the second place, we would have to pay a great deal more if advertising did not create mass markets for products. It is precisely because of the heavy advertising that consumer goods are so cheap. Finally, advertisements also provide money for newspapers, magazines, radios and TV stations. Many kinds of media could not survive without advertisements.

In my opinion, advertisements should not be restricted. They provide us with much useful information. They reduce the price of commodity. What is more, they play a crucial role in the development of media.

题目:

有人认为广告应该受到限制,你是否同意此观点?

译文:

  在每个角落,我们随时都会发现我们是被各种各样的广告所包围的。一些人建议政府应当对广告有所限制。但在另一方面,也有许多人强烈提倡广告是不能受限制的。

  找到攻击广告的理由是相当容易的。首先,做广告的成本是相当高的。例如电视广告,黄金时段每分钟要支付10万元人民币,而且这种成本最终是由消费者支付的。第二,广告有误导性和欺骗性。正是由于广告的强大影响力,奸商才利用广告来欺骗公众。另外,过多的广告干扰了人们的日常生活。每十分钟,电视节目就被广告中断几分钟,这样再好的电影和电视节目也索然无味了。

  然而,另一些人支持广告。首先,它有提供大量有价值信息的功能,帮助潜在的消费者了解产品的特点和价格以及他们在哪里可以很便宜地买到某种特殊的商品。第二,如果没有广告打开产品市场,我们花的钱会更多。正是由于广告,商品才那么便宜。最后,广告为报纸、杂志、电台和电视台提供资金。没有广告,很多媒体不会生存下去。

  在我看来,广告不应该被限制。它们不但为我们提供了很多有用的信息、降低了商品的价格,而且在媒体的发展中起到了重要的作用。