销售目标（Sales Target）是指在一定时间内，销售人员或销售团队需要达到的销售数量或销售额。它通常被用来衡量销售绩效，激励团队成员，帮助公司设定长期或短期的销售策略。销售目标有助于明确团队的工作重点，确保资源的合理分配，并通过达成目标来实现公司的增长和盈利。
Sales target - 销售目标
Example: The sales target for this quarter is \$1 million.
翻译：本季度的销售目标是100万美元。
Quota - 配额
Example: Each sales representative has a monthly quota of 100 units.
翻译：每个销售代表的月销售配额是100个单位。
Revenue - 收入
Example: The company's revenue increased by 20% last year.
翻译：公司去年的收入增长了20%。
Commission - 佣金
Example: Salespeople earn a commission based on their performance.
翻译：销售人员根据业绩赚取佣金。
Conversion rate - 转化率
Example: We need to improve our conversion rate to meet the sales target.
翻译：我们需要提高转化率，以达成销售目标。
Forecast - 预测
Example: The sales forecast for the next quarter shows a steady increase.
翻译：下一季度的销售预测显示稳步增长。
Pipeline - 销售漏斗
Example: We have several potential leads in the pipeline.
翻译：我们的销售漏斗中有几个潜在客户。
Growth target - 增长目标
Example: Our growth target this year is to increase sales by 30%.
翻译：我们今年的增长目标是提高30%的销售额。
Performance metrics - 绩效指标
Example: Sales performance metrics are used to track progress toward goals.
翻译：销售绩效指标用于追踪目标的进展。
Sales volume - 销售量
Example: The company has increased its sales volume by 10% this year.
翻译：公司今年的销售量增长了10%。
Targets and KPIs - 目标与关键绩效指标
Example: Setting clear targets and KPIs is essential for sales success.
翻译：设定明确的目标和关键绩效指标对销售成功至关重要。
Closing rate - 成交率
Example: We need to work on improving our closing rate.
翻译：我们需要努力提高我们的成交率。
Incentive - 激励
Example: Salespeople are given incentives for reaching their targets.
翻译：销售人员在达到目标时会获得激励。
Target market - 目标市场
Example: Identifying the right target market is crucial for increasing sales.
翻译：确定正确的目标市场对提高销售至关重要。
Sales cycle - 销售周期
Example: The sales cycle for our product typically lasts 2-3 months.
翻译：我们的产品销售周期通常持续2到3个月。
Lead generation - 潜在客户生成
Example: Effective lead generation strategies are vital for achieving sales targets.
翻译：有效的潜在客户生成策略对达成销售目标至关重要。
Upsell - 向客户推销更高价值的产品
Example: Upselling is an effective way to increase the average sale value.
翻译：向客户推销更高价值的产品是提高平均销售额的有效方式。
Target audience - 目标受众
Example: Understanding the target audience helps create better marketing campaigns.
翻译：了解目标受众有助于制定更好的营销活动。
Market share - 市场份额
Example: The company is aiming to increase its market share in the next year.
翻译：公司计划在明年提高其市场份额。
Sales goal - 销售目标
Example: Our sales goal is to increase our customer base by 20%.
翻译：我们的销售目标是将客户群增加20%。
Sales targets are essential for the growth and success of a business. They provide clear direction for sales teams and allow companies to track their progress. A well-defined sales target helps motivate employees to perform better and achieve more. By setting realistic and challenging targets, companies can ensure that their sales teams are focused and productive. Additionally, sales targets provide valuable data that can be used to analyze market trends and customer behavior. Reaching sales targets is not only beneficial for the company’s bottom line but also for employee morale. However, it is important that these targets are achievable, as overly ambitious goals can lead to frustration and burnout. A balanced approach to setting sales targets is crucial for long-term business success.
销售目标是企业增长和成功的关键。它们为销售团队提供明确的方向，并帮助公司跟踪其进展。明确的销售目标有助于激励员工表现更好并取得更高的成就。通过设定现实而具有挑战性的目标，公司可以确保销售团队保持专注和高效。此外，销售目标提供了有价值的数据，可用于分析市场趋势和客户行为。达成销售目标不仅对公司的利润有利，而且对员工的士气也有帮助。然而，这些目标必须是可实现的，因为过于雄心勃勃的目标可能会导致挫败感和疲劳。设定销售目标时要采取平衡的方式，以确保企业的长期成功。
❶ 你达到这个月的销售目标了吗？Have you reached this month's sales target?
❷ 销售额达到最高峰后开始下降。The sales volume reached the peak and then began to fall off.
同类表达 Our sales volume fell 1％ last month. 我们的销售额上个月下降了1％。
❸ 我们已经将目标略微调低了一些。We have set the target slightly lower.
同类表达 The company has made a decision on our sales target for next year. 公司已经确定了我们明年的销售目标。
❹ 看看这些可喜的数字。Look at these wonderful sales figures.
同类表达 Sales are up. 销售额上升了。
I hope that the sales will keep going up like this. 我希望销量会一直像这样升高。
❺ 上个季度销量急剧增长。The sales have increased dramatically in last quarter.
同类表达 Last quarter's turnover reached one million dollars. 上个季度的营业额达到了100万美元。
❻ 你认为这些目标能实现吗？Do you think the targets are realistic?
这样回答 We think these targets are achievable. 我们认为这些目标是可以实现的。
❼ 公司设定的预期销量是每个季度五万台。The company set a target sales figure of 50,000 units per quarter.
同类表达 We've set the annual target at 100,000. 我们已经将年度目标定为十万台。
❽ 这个目标比去年下降了很多。The target represents a sharp decrease from last year.
对话 A: The target represents a sharp decrease from last year. 这个目标比去年下降了很多。
B: Yes. Then we can achieve the goal. 是的，那我们就能完成目标了。
❾ 我们的策略目标是明年营业额达到800万美元。Our strategy goal is that the turnover will be eight million dollars next year.
同类表达 Our company had an annual turnover of eight million dollars last year. 我们公司去年的营业额达到了800万美元。
❿ 我们预计今年这种产品的销量会下降。We expect a drop in sales for this product this year.
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