Given the popularity of amazon 's existing kindle , analysts believe the new device will quickly outsell all other android tablets on the market , including samsung 's galaxy tab .
And yet the ipad came up against serious competition in the latter part of 2011 : as I wrote previously , I expect the new amazon kindle fire to outsell the ipad in 2012 .
The big challenge , however , is the fierce price competition in the market for inexpensive smartphones : many players trying to outsell each other in that market risk becoming chronically unprofitable .
Carolina milanesi of gartner , another market-research firm , predicts that android phones will outsell the iphone and the blackberry within three years .