Overture , formerly known as goto , offer the most popular and useful pay-for-performance system on the web today .
overture的前身是goto,目前它在网络上提供最流行的和有用的“按业绩计薪”制度。
Bill gross even ginned up a demo called gotoogle , with two columns of results , one of them the google organic results and the other goto 's paid result .