These three goals helped to shape zara 's current business model .
这三个目标让zara有了今天的商业模式。
Zara , spain 's most successful brand , is trying to go global
飒拉,西班牙最受欢迎的服装品牌,试图走向全球化
From its base near the spanish fishing port of la corua , inditex 's main brand , zara , has conquered europe .
印第纺织的总部在西班牙lacorua渔港附近,它的主要品牌飒拉,就是从那里开始征服欧洲的。
Each zara store is remodeled every 5 years in order to keep up with current trends .
每个zara店面都会每5年重新布置一次来跟上时代步伐。
Five years ago only zara , a spanish clothes retailer , followed such a strategy , but firms such as j.c. penney , saks and macy 's have since adopted it too .